From Production to Profit: Breaking Into the Spirits Industry

An Inside Look at the Business of Spirits, Production & Distribution

Ever thought about launching your own spirits brand? Or maybe you're already an entrepreneur looking to expand into the growing spirits industry but don't know where to start?

In The City BR is taking entrepreneurship beyond the classroom and onto the production floor!

Join us for an exclusive, behind-the-scenes entrepreneurship workshop at What If Distillery, where aspiring and established entrepreneurs will explore what it takes to develop, produce, distribute, and bring a spirits brand to market.

Led by Austen of Siana Distribution Group and Lamar of What If Distillery, this interactive experience will walk attendees through the journey of a spirit from production to the customer's glass.

Rather than sitting through a traditional lecture, you'll explore the distillery, see the equipment and processes firsthand, and participate in practical conversations about the business opportunities, challenges, and steps involved in entering…