Our Story
Living in Pursuit began with a simple but powerful mission: to help people discover who they are, develop their gifts, and pursue purpose with discipline and clarity. What started as a coaching company quickly grew into a broader vision, one that not only equips individuals, but also empowers organizations to transform how they integrate innovation and strategy into how they deliver products, services, and grow and develop talent.
As entrepreneurs ourselves, we saw firsthand the gaps in onboarding, growth, and career development that gave us the drive and determination to disrupt and innovate a broken system. As past employees, we were disengaged and companies were struggling to keep top talent, including us. Out of this, our consulting division was born.
Today, we serve as a partner to organizations that want to cultivate their workforce, build innovative growth models, and create environments where both businesses and people thrive. Living in Pursuit is more than a company. It’s a movement to redefine success by aligning purpose, people, and progress.
About Us
At Living in Pursuit, we believe that organizations achieve their greatest potential when purpose and people are aligned. Our work sits at the intersection of strategy and impact helping companies strengthen their workforce, elevate leadership, and build systems that drive long-term growth.
We partner with businesses, nonprofits, and community organizations to design strategic pathways, training programs, and development initiatives that not only improve operations but also nurture people. From boardrooms to classrooms, we help leaders and teams discover their strengths, unlock creativity, and align their work with a greater purpose.
Our approach combines corporate consulting expertise with a deep commitment to community. Whether we are guiding executives through workforce strategy or empowering underrepresented voices in the community, Living in Pursuit is dedicated to building environments where organizations thrive and people are developed to their fullest potential.
Our Team
Andrea Kelley
CEO & Visionary
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Jeroen Leeuw
Analytics Partner
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Sheryl Bates
Business Intelligence Auditor
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Sheryl Bates
Creativity and Strategy Partner
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Sheryl Bates
Corporate Strategy Partner
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Sheryl Bates
Small Business Partner
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Our CEO
Andrea is the visionary founder and CEO of Living in Pursuit. With a unique blend of entrepreneurial experience, leadership development expertise, and a heart for purpose-driven work, Andrea equips leaders and teams to align strategy with growth while building pathways for long-term impact.
Throughout her career, Andrea has facilitated board meetings, led workshops for executives and emerging leaders, and partnered with schools, nonprofits, and corporate organizations to design innovative solutions. Her work is rooted in creating clarity, building sustainable strategies, and developing talent pipelines that prepare individuals for growth both personally and professionally. Her passion for multifaceted creatives have led to innovative solutions and strategies for workforce development efforts and entrepreneurs alike. Passionate about community impact, Andrea is often seen speaking at schools, mentoring young professionals, and hosting conversations that inspire leaders to reimagine what’s possible. She believes that transformation happens when people are given the tools, structure, and vision to pursue purpose with discipline and intention.